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Resh Sidhu is VR Creative Director within Framestore’s VR Studio, based in New York. Bringing you the best and most interesting news in VR, AR and A.I.

San Diego Comic-Con debuts immersive Virtual Reality experiences

San Diego Comic-Con debuts immersive Virtual Reality experiences

San Diego Comic-Con did not disappoint this year when it came to debuting virtual reality experiences, in-fact big brands and TV shows went all out with immersive sets and experimental events to support the virtual experiences. Here's a low-down of the VR experiences.

1. Suicide Squad VR Experience

The Suicide Squad VR experience 

The Suicide Squad VR experience 

In a local bar converted into a high security prison, Warner Bros. and Samsung partnered up to create a Suicide Squad experience that included 360° cameras and Gear VR stations showing off a Comic-Con exclusive VR experience.

Before entering the main event space, staff members dressed as prison guards placed you in a prison cell with a Gear 360 camera mounted in the middle from the ceiling. A quick 360° photo snap with friends and you were ready to share your Squad experience to the world.

The Suicide Squad VR experience was short, only lasting a few minutes, but the first scene was quite compelling as you find yourself floating alongside the actual Suicide Squad as you blast your way through villains. Read more over at VRScout.

 

2. Mr Robot Simulcast 

Mr Robot Simulcast VR experience

Mr Robot Simulcast VR experience

The first day of Comic-Con kicked off in San Diego and USA Networks made quite a spectacle of their self-destructing Mr. Robot VR experience premiere. Announced on Tuesday, the television network partnered up with Chris Milk’s VR studio Within to create a virtual reality experience for the Emmy-nominated show that was being billed as “the first nationally simulcast virtual reality experience.”

10 minutes before the simulcast, the cast of Mr. Robot made a surprise appearance to join the viewing with fans. Cardboard headset in hand, cast and fans jumped into the VR experience and all watched together. Find out more from Within previously know as VRSE.

 

3. FX American Horror Story - The Fearless VR experience

FX American Horror Story - The Fearless VR experience

FX American Horror Story - The Fearless VR experience

FX built an immersive American Horror Story VR experience for fans inside a dark ominous looking silo. This was not an experience for the faint of heart. After a staff member opens a door to let you enter and immediately slams it behind you, you find yourself standing inside a white silo dome room with creepy looking black platforms or beds positioned in the center.

These beds, are where you’re asked to lay down by a helpful staff member dressed in black hospital scrubs and lab coat. Once reclined on the platform, a hospital sheet is draped over your body — a HTC Vive headset and headphones are placed on your head. Then the VR experience begins and you’re transported onto a hospital gurney where you begin the terrifying horror show - the entire VR experience runs roughly 5-minutes and leverages past iconic moments from the series, taking you on a journey to face some of the creepiest characters from earlier episodes.

The entire VR experience was created to excite fans for the upcoming season and introduce new audiences to an immersive sample of the Emmy and Golden Globe winning series created by North Kingdom.

 

4.  MTV's Gaze-Activated VR Experience for Teen Wolf

MTV introduce what they are called the first "gaze-activated" VR experience with live action, in which a viewer's "gaze" within a 360-degree video affects the outcome of a scene. AT&T, a partner since the show's first season, sponsored the "Teen Wolf" VR experience.

It can be viewed through an Oculus headset offering a glimpse of what to expect in season six in two different "Teen Wolf" adventures. In one scenario, the viewer is in a library with characters Malia (Shelley Hennig), Liam (Dylan Sprayberry) and Mason (Khylin Rhambo). Viewers can look at every corner of the library in the 360-degree video. The pace of the scene and appearance of a ghost rider, the show's newest villain, play out differently based on the viewer's gaze and movements.

 

5. The Man in the High Castle VR

Amazon hosted a virtual reality experience about its show "The Man in the High Castle." After walking through a room decorated like a set from the movie, visitors donned a VR headset and felt like they were exploring that alternate reality world. A rather unique virtual reality experience where they found themselves sneaking through Japanese and Nazi officers possessions trying to find a film reel. 

 

6. CONAN360 VR.

And finally Conan could not resist getting in on the Comic Con VR action! Conan broadcasted from the Spreckles Theatre in San Diego, and AT&T’s main initiative was to power CONAN360 VR, which will offer fans 360-degree angles and additional VR content. The integration also included an on-the-ground component for fans, with an additional VR experience at TBS’s booth. More details over at TheDrum.

 

Overall it's great to see the medium being used to engage fans with deeper content, let's hope some of those long queues were worth the wait! 

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